The MainTrack Annual New Year’s Recap for 2018: The Episcopal Church

NOTE: To see the most recent version of the data that I’ve been collecting (and reference in this post), please click here.

As is my New Year’s tradition, it’s time to recap the social media data that I’ve collected over the 2018 calendar year! This year, I’ll be making two posts, one for the United Methodist Church and one for the Episcopal Church, and this is the TEC edition.

For those reading one of these recaps for the first time, here’s the backstory: I began collecting this data as an intern for the Arkansas Conference of the United Methodist Church’s Center for Technology back in July of 2016, and the data fascinated me so much that I just kept on keeping track of it. It’s even factored into my own undergraduate education in college, as I conducted my senior capstone on United Methodist communication and outreach across different mediums, specifically focusing on Millennials and Generation Z.

As an extension of this, I take a moment on every January 1st since then to highlight the top 5 dioceses on Facebook, Twitter, and Instagram in terms of growth over the past year. In 2018, Episcopal dioceses in the United States have added 12,548 followers on Instagram, 5,013 followers on Twitter, and 14,277 likes on Facebook! Here are the top 5 (in growth) dioceses by social network:

Facebook

  1. South Carolina (@episcopalchurchsc) – 1,069
  2. Texas (@TexasDiocese) – 561
  3. Long Island (@EpiscopalDioLI) – 503
  4. South Dakota (@episcopaldioceseofsouthdakota) – 430
  5. Central Pennsylvania (@diocpa) – 413

Twitter

  1. South Dakota (@DioceseSD) – 266
  2. Central Pennsylvania (@diocesecpa) – 169
  3. Indianapolis (@IndyEpiscopal) – 167
  4. Georgia (@GA_Episcopal) – 165
  5. Atlanta (@episcopalatl) – 159

Instagram

  1. Georgia (@episcopalgeorgia) – 564
  2. Connecticut (@episcopal_ct) – 437
  3. Pennsylvania (@episcopal.diocese.pa) – 413
  4. Alabama (@episcopalalabama) – 362
  5. Southern Virginia (@diosova) – 358

In addition, I’d like to especially highlight all of the new social media accounts created this year, which were on both Twitter and Instagram:

Twitter

Instagram

As always, I share my thoughts and research in the hopes that this ends up being of some benefit to someone, and as always I appreciate any comments or questions. Please feel free to contact me at sayhi@jacobturner.me, or leave a comment below! I always love hearing your thoughts or what your conference is doing.

Until next time,
Jacob

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